Ne-Yo - Stereotype

Ne-Yo has two sides to him that is shown in his music videos. In some videos he confirms the stereotypes. In other videos he counteracts the stereotypes.

In this video he is confirming the stereotype of young black men. This is shown by his clothing. He is wearing a black snapback, sunglasses and a big gold chain around his neck. This can also be shown by the miss en scene. For example, the girls in the background that are pole dancing, and the basket ball hoops. The pole dancers sort of show trouble and rebellious behaviour. The basketball hoops show a sport that a lot of black people like to play. In America, basketball has more black players than white.              
                                                                                                     

In this video he is counteracting the stereotype. This is because he is wearing a suit and is dressed smartly, while reading a newspaper. The miss en scene shows us that he could possibly be a business man. This is shown as he is in an office. This counteracts the stereotype of young black men as he looks successful and wealthy. This also perceives him as more of a family man as the first video.